A new marketing campaign can really renew a business, and Facebook is a great place to try. Using this site is a great way to help your company succeed. Learn how to do it in this article; it has a lot of great tips for Facebook marketing.

Take advantage of Facebook ads and all they have to offer. Your normal posting will only deliver so much in term of promotion for your product or service. Purchased ads can make a huge difference. They are not expensive, and can make a substantial difference.

Using Facebook Offers, you can quickly promote a contest or freebie which you are offering on your website. Set up your offer and then turn change the status to “Promoted Post”. If you have an offer that’s great you may want to promote it to people that aren’t fans as well.

When someone sends you a message or comments on your page, reply to it. Make sure to give helpful answers, and thank them for their time. Always be willing to provide a link to a relevant section of your website if there is information there that will answer the question.

You will be able to put your fans email addresses on a list that will reach them using the ‘custom audiences’ feature. This boosts the sales conversion rate and decreases campaign cost, since your audience will be larger.

In order to make the most of your marketing efforts, build a fan base that is solid. Do not invest in promotions until you have a strong base with thousands of followers. Large numbers of fans will cause the rate of conversation to skyrocket.

It can be very stressful to make positive changes to your business. Begin by making Facebook work for you by learning how to market with it and good things are sure to follow. Use the great tips here to get yourself ahead of the game.