Most people check their emails at least once a day: take advantage of this to advertise your products. Read the article below for tips to help you grow your email list if you’re even remotely considering using email marketing.

Avoid using the words “Buy Now”. in your email messages. This is not a good way to go about doing this and you may be considered a spammer. Build a strong relationship with your customers to ensure they respect you and what you sell. You will be more likely to get a sale from them.

To make your customers enjoy getting your emails, provide them with discounts and also promotions that are only available to those on the mailing list. This will tell your customers that they are special, you care about their business and that you want to reward them for staying loyal by signing up for your opt-in list. This will even nudge them towards letting their friends see the emails through forwarding. You can grow your email list by offering a referral program.

Remain consistent at all times. Make sure that your emails contain the same colors and company logos. Choose a font everyone can read easily. After you send out a few emails, people will recognize it and will start to pay attention. A recognizable brand is an important marketing factor, especially with email marketing.

Don’t contact people via email without permission. All unrequested emails are spam, whether or not that was the intention of the sender. You might be violating the policy of your ISP if customers begin receiving unwanted messages from you.

Make sure you really absorbed all the information contained in this article. You should either read this article again or print it out, so that you can use it as a reference in the future.