Do you want to get the upper hand over your competitors? Are your competitors using Facebook for marketing, and you want to get in the game? Would you like a better campaign than you competitors? Put your effort together with the knowledge in the article below.

Having a contest is a good way to make more people pay attention to your Facebook page, so be sure you use this to your advantage. You could throw a photo contest, for instance, with customers using your product in unusual ways. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.

If you are using Facebook to get your services or products to your customers, you need to make your page unique. You can make a colorful or photo-heavy page. People are much more drawn to decorative pages than plain ones.

Your Facebook page needs to be monitored for spam at all times. Sites that are riddled with spam can end up turning potential customers off. Your administrators can update the filters as new spam is added to your page.

Use Facebook Offers to promote your special deals. You only need to post the offer and then change it to Promoted Post on your wall. If it is a really good offer, you can even promote it to non-fans.

Using “custom audiences” lets you upload current customers’ email addresses and then you can target ads to just them. This will both lower your costs while increasing your conversion rate, since more of your audience will turn into sales.

With so much information available, there isn’t any reason you can’t get the most out of Facebook marketing. You are now able to teach them about success! The tips given here can enable your business to reach a broad audience on social media.