People often spend downtime on Facebook. But, it really can be a terrific use of time when used as a way to market your business. Facebook has many millions of users, so the potential to reach new customers is nearly unlimited. This article can help you succeed with Facebook.

It is crucial that you regularly interact with your followers. Pay attention when folks make postings on your page. Many successful businesses have gotten several marketing ideas from the public. Don’t ignore fans since they happen to be the reason for your success up to now.

Hold Facebook contests. Offer up discounts and prizes in return for having your customers like your Facebook page. Always award the prize though; you don’t want to be viewed as dishonest.

Try to use Facebook ads. Just posting normally isn’t going to do all that much in terms of promoting a product or service compared to having an ad taken out. Purchased ads can make a huge difference. They are affordable and effective.

In order to make the most of your marketing efforts, build a fan base that is solid. You should have 5,000 fans or more before you really start investing in marketing. When you hit that mark, your conversions will start happening rapidly.

Interact with your existing audience. A lot of people concentrate so much on getting new likes and fans that they forget about the fans they already have. Respect and reward your audience as much as you can. Doing so gets people engaged to your brand. Therefore, don’t neglect these wonderful people.

Though some people are on Facebook to share pictures and play games, it can be used by you to market your business. After reading this article, you know that Facebook can be a great tool to use. You can make things happen when you put this advice to use.